For public companies
If you’re looking to get up to speed on a company, you might as well start at the source. And for public companies, IR pages are incredibly useful. They often contain annual reports, events presentations, press releases, and if you’re lucky – earnings call presentations or transcripts.
*It can sometimes be tricky to navigate to the IR page from a company’s consumer-facing website, so I suggest googling the company name along with ‘investor relations.’
What if your company isn’t public?
There are subscription services that provide access to some information on private companies (PrivCo, D&B Hoovers, CB Insights). But if you’re not looking to spend any money, I suggest taking a look at:
- Company press releases (have they mentioned their growth, revenue, or increased market share?)
- News articles from whatever city or state where they are headquartered.
- Do they have a public competitor that may have mentioned them within their annual report or presentations?
- crunchbase is a searchable database of startup information and shows funding, acquisitions, founder information, site traffic, and news headlines. It does require subscription access to see a full company profile, but the cost is reasonable and it offers a 7-day trial.